Number of the records: 1
Active-AD
Title statement Active-AD : analysis of success criteria for interactive advertising formats : public final report / principal authors Margot Blunden-Willms, Brian Blunden, Robert Picard, Inmaculada Higueras, Frans Beentjes, Monique van Dusseldorp, Jeremy Swinfen Green Issue data Luxembourg : Office for Official Publications of the European Communities, 2002 Phys.des. 24 s. : tab. ISBN 9289435313 Internal Bibliographies/Indexes Note Bibliogr. s. 3 Another responsib. Blunden, Margot (author) Blunden, Brian (author) Picard, Robert (author) Higueras, Inmaculada (author) Beentjes, Frans (author) Dusseldorp, Monique van (author) Green, Jeremy Swinfen (author) Another responsib. Evropská komise (other) Information Society Technologies (other) Subj. Headings propagace * výzkum * reklama a propagace advertising * výzkum a vývoj research and development UDC 659.1(4) Country Lucembursko Language angličtina Document kind Books book
Call number Barcode Location Sublocation Info 7/19 (EDS) 3130100928 PF PF - Evropské dokumentační středisko In-Library Use Only
Number of the records: 1