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Reading images
Title statement Reading images : the grammar of visual design / Gunther Kress and Theo van Leeuwen Personal name Kress, Gunther R., 1940- (author) Edition statement Third edition Publication London ; New York : Routledge, Taylor & Francis Group, 2021 Phys.des. xviii, 291 stran : ilustrace, mapy, portréty, faksimile ISBN 978-0-415-67257-3 (brožováno) Internal Bibliographies/Indexes Note Obsahuje bibliografii a rejstřík Another responsib. Van Leeuwen, Theo, 1947- (author) Subj. Headings vizuální komunikace visual communication * design design * vizuální umění visual art * digitální média digital media * sémiotika semiotics Form, Genre učebnice textbooks Conspect 316.4/.7 - Sociální interakce. Sociální komunikace 37.016 - Učební osnovy. Vyučovací předměty. Učebnice UDC 316.77:159.931 , 7.05 , 72/76:159.931 , 316.774:004.9 , 003.2/.6 , (075) Country Velká Británie ; Spojené státy americké Language angličtina Document kind Books Call number Barcode Location Sublocation Info KMS-196 (CMTF) 3131051599 CMTF CMTF - knihovna katedry komunikačních studií In-Library Use Only XX552 (Asian Library) 3133062759 FF FF, katedra asijských studií Date due 14 days
"This third edition of the landmark textbook Reading Images builds on its reputation as the first systematic and comprehensive account of the grammar of visual design. Drawing on an enormous range of examples from children's drawings to textbook illustrations, photo-journalism to fine art, as well as three-dimensional forms such as sculpture and toys, the authors examine the ways in which images communicate meaning. Features of this fully updated third edition include: new material on diagrams and data visualization, a new approach to the theory of 'modality', a discussion of how images and their uses have changed since the first edition, examples from a wide range of digital media including websites, social media, I-phone interfaces and computer games, ideas on the future of visual communication. Reading Images presents a detailed outline of the 'grammar' of visual design and provides the reader with an invaluable 'tool-kit' for reading images in their contemporary multimodal settings. A must for students and scholars of communication, linguistics, design studies, media studies and the arts."--Nakladatelská anotace
Number of the records: 1