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Marketing research

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    Title statementMarketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch
    Personal name Westfall, Ralph L. (author)
    Edition statement5th ed.
    Issue dataHomewood : Irwin, 1981
    Phys.des.xiv, 693 s. : tab., grafy
    ISBN0256025304
    Another responsib. Stasch, Stanley F. (author)
    Boyd, Harper W. (author)
    Subj. Headings marketing marketing
    Form, Genre učebnice textbooks
    UDC 339.138 , 339.138(075) , 658.8 , 658.8(075)
    CountryBez místa
    Languageangličtina
    Document kindBooks
    book

    book

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    Call numberBarcodeLocationSublocationInfo
    S1238503139036863ZbrojniceÚstřední knihovna UP - skladDate due 30 days

Number of the records: 1  

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