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Marketing
Title statement Marketing : creating value for customers / Gilbert A. Churchill, J. Paul Peter Personal name Peter, J. Paul (author) Issue data Illinois : Irwin, 1995 Phys.des. 703 s. : obr., tab. ISBN 0256125392 Note Bobliogr s. 655-675 Věc. rejstřík Another responsib. Churchill, Gilbert A. (author) Subj. Headings marketing marketing * trhy markets * strategický management strategic planning UDC 65 , 339.3 , 658.8 Country Bez místa Language angličtina Document kind Books Call number Barcode Location Sublocation Info 5198 (FTK) 3132008772 FTK FTK, sklad Date due 30 days
Number of the records: 1