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Campaign communication and political marketing
Title statement Campaign communication and political marketing / Philippe J. Maarek Cover Title Campaign communication & political marketing Personal name Maarek, Philippe J. (author) Publication Chichester : Wiley-Blackwell, 2011 Phys.des. xiv, 268 stran : ilustrace ISBN 978-1-4443-3235-3 (brožováno) Internal Bibliographies/Indexes Note Obsahuje bibliografii, bibliografické odkazy a rejstřík Subj. Headings politická kampaň political campaigns * politická komunikace communication in politics * politický marketing political marketing * politika a vláda politics and government * média media Geographic keywords Spojené státy americké United States Form, Genre monografie monographs Conspect 32 - Politika UDC 32.019.51 , 316.772.4:32 , 323.23:659.1 , 328/329 , 316.774 , (73) , (048.8) Country Velká Británie Language angličtina Document kind Books Call number Barcode Location Sublocation Info N/A 3133041302 FF FF, katedra politologie a evropských studií In-Library Use Only
Number of the records: 1