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Marketing leadership in government

  1. Title statementMarketing leadership in government : communicating responsiveness, leadership and credibility / Edward Elder
    Personal name Elder, Edward (author)
    PublicationLondon : Palgrave Macmillan, [2016]
    Copyright notice date©2016
    Phys.des.xi, 148 stran
    ISBN978-1-349-95675-3 (brožováno)
    EditionPalgrave studies in political marketing and management
    Internal Bibliographies/Indexes NoteObsahuje bibliografie a rejstřík
    Subj. Headings politická moc political power * politická komunikace communication in politics * vláda government
    Form, Genre monografie monographs
    Conspect316.4/.7 - Sociální interakce. Sociální komunikace
    UDC 321.01 , 316.772.4:32 , 328.13 , (048.8)
    CountryVelká Británie
    Languageangličtina
    Document kindBooks
    View book information on page www.obalkyknih.cz

    book

    Call numberBarcodeLocationSublocationInfo
    N/A3133051196FFFF, katedra politologie a evropských studiíIn-Library Use Only
    Marketing leadership in government

Number of the records: 1  

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