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Marketing, management

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    Title statementMarketing, management : analýza, plánování, realizace a kontrola / Philip Kotler ; ze stejnojm. amer. orig. přel. V. Dolanský
    Personal name Kotler, Philip, 1931- (author)
    Edition statement7. vyd.
    Issue dataPraha : Victoria Publishing, 1991
    Phys.des.XXVII, 789 s. : obr.
    ISBN8085605082
    Internal Bibliographies/Indexes NoteBibliogr. na konci kapitol.
    Another responsib. Dolanský, Václav (translator)
    Subj. Headings marketing marketing * management management
    UDC 65
    CountryČesko
    Languagečeština
    Document kindBooks
    View book information on page www.obalkyknih.cz

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    Call numberBarcodeLocationSublocationInfo
    615 (FTK)3132000889FTKFTK, volný výběrDate due 30 days
    615a (FTK)3132000890FTKFTK, skladDate due 30 days
    Marketing, management

Number of the records: 1  

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