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Marketing

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    Title statementMarketing : creating value for customers / Gilbert A. Churchill, J. Paul Peter
    Personal name Peter, J. Paul (author)
    Issue dataIllinois : Irwin, 1995
    Phys.des.703 s. : obr., tab.
    ISBN0256125392
    NoteBobliogr s. 655-675
    Věc. rejstřík
    Another responsib. Churchill, Gilbert A. (author)
    Subj. Headings marketing marketing * trhy markets * strategický management strategic planning
    UDC 65 , 339.3 , 658.8
    CountryBez místa
    Languageangličtina
    Document kindBooks
    View book information on page www.obalkyknih.cz

    book

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    Call numberBarcodeLocationSublocationInfo
    5198 (FTK)3132008772FTKFTK, skladDate due 30 days

Number of the records: 1  

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