Number of the records: 1  

Marketing

  1. Title statementMarketing : concepts and strategies / William M. Pride, O.C. Ferrell
    Personal name Pride, William M. (author)
    Edition statement10th ed.
    Issue dataBoston : Houghton Mifflin, 1997
    Phys.des.xxxii, 666 s. : fot., tab., grafy
    ISBN0395837936
    NoteVysvětl
    Jm. a věc. rejstř.
    Another responsib. Ferrell, O. C., 1943- (author)
    Subj. Headings marketing marketing * management management * strategický management strategic planning
    UDC 65 , 65.012.4 , 658.8
    CountryBez místa
    Languageangličtina
    Document kindBooks
    book

    book

    Call numberBarcodeLocationSublocationInfo
    220:025/X8 (KUP)3139042803ZbrojniceÚstřední knihovna UP - ekonomieIn-Library Use Only

Number of the records: 1  

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