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Fundamentals of marketing
Title statement Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker Personal name Stanton, William J. (author) Edition statement 9th ed. Issue data New York : McGraw-Hill, 1991 Phys.des. xxxiii, 668 s. : fot., obr., tab., grafy ISBN 0070609527 Note Glosář Jm. a věc. rejstř. Note Souhrny v textu Another responsib. Etzel, Michael J. (author) Walker, Bruce J. (author) Subj. Headings marketing marketing Form, Genre učebnice vysokých škol textbooks (higher) UDC 658.8 , 658.8(075.8) Country Bez místa Language angličtina Document kind Books Call number Barcode Location Sublocation Info S123807 3139026335 Zbrojnice Ústřední knihovna UP - sklad Date due 30 days
Number of the records: 1