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Contemporary advertising

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    Title statementContemporary advertising / Courtland L. Bovée, William F. Arens
    Personal name Bovée, Courtland L. (author)
    Edition statement4th ed.
    Issue dataHomewood : Irwin, 1992
    Phys.des.xxxi, [775] s. : fot., obr.
    ISBN025609196X
    NoteRejstř.
    Another responsib. Arens, William F. (author)
    Subj. Headings reklama a propagace advertising
    UDC 659.1
    CountryBez místa
    Languageangličtina
    Document kindBooks
    View book information on page www.obalkyknih.cz

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    Call numberBarcodeLocationSublocationInfo
    220:040/2 (KUP)3139012021ZbrojniceÚstřední knihovna UP - ekonomieIn-Library Use Only

Number of the records: 1  

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