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Contemporary advertising

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    Title statementContemporary advertising / Courtland L. Bovée, William F. Arens
    Personal name Bovée, Courtland L. (author)
    Edition statement3rd ed.
    Issue dataHomewood : Irwin, 1989
    Phys.des.xxv, 662, 43 s. : il.
    ISBN0256065195
    Noterejstř.
    Another responsib. Arens, William F. (author)
    Subj. Headings marketing marketing * reklama a propagace advertising
    UDC 339.138 , 659.1
    CountryBez místa
    Languageangličtina
    Document kindBooks
    View book information on page www.obalkyknih.cz

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    Call numberBarcodeLocationSublocationInfo
    220:040/3 (KUP)3139008838ZbrojniceÚstřední knihovna UP - ekonomieDate due 30 days
    220:040/3a (KUP)3139008839ZbrojniceÚstřední knihovna UP - ekonomieDate due 30 days

Number of the records: 1  

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