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Business marketing strategy

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    Title statementBusiness marketing strategy : cases, contepts and applications / V. Kasturi Rangan, Benson P. Shapiro, Rowland T. Moriarty
    Personal name Rangan, V. Kasturi, 1950- (author)
    Issue dataChicago : Irwin, 1995
    Phys.des.xiv, 850 s. : obr., tab.
    ISBN025616911X
    NoteRejstřík s. 842-850
    Another responsib. Shapiro, Benson P. (author)
    Moriarty, Rowland T. (author)
    Subj. Headings marketing marketing * obchodní strategie
    UDC 339.3 , 658.8
    CountryBez místa
    Languageangličtina
    Document kindBooks
    book

    book

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    Call numberBarcodeLocationSublocationInfo
    5222 (FTK)3132008798FTKFTK, skladDate due 30 days

Number of the records: 1  

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